Nu Skin

Commercial Design & Build

Looking Good Comes Naturally at the Nu Skin Singapore Experience Centre

About the Project

Client

Nu Skin

Industry

Consumer Products

Project Type

Office Renovation

Project Scope

Design & Build

Location

Odeon Towers, Singapore

Year

2020

Size

8,224 sq ft

Awards Won

Home to famed anti-aging skincare brands such as ageLOC and Pharmanex, the Nu Skin Singapore Experience Centre is purposefully designed to be an experiential space that empowers the Nu Skin family.

Going beyond a product gallery and service centre, the space conveys Nu Skin’s scientific innovation, bringing the brand to life with high-tech and interactive elements that provide an engaging experience. Layout is also strategically planned to actively support its users — Nu Skin’s large network of sales leaders — with conducive areas to facilitate meetings, work, or training and events, fulfilling the brand’s tagline of “Discover the best you”.

Conexus Nu Skin Commercial Design & Build

It’s a Beautiful World

Visitors familiar with Nu Skin will recognise the nuanced details: radiant surfaces and beautiful textures inspired by nature form a setting that feels uplifting, further strengthening the brand connection. Numerous product showcases scattered throughout the Experience Centre create a natural journey that draws the visitor into the Nu Skin world, which is complemented by a variety of functional seating nooks that maximise the use of the space.

An Agile Design & Build

With user experience as a key priority, the design and build model proved a great advantage for this commercial project, allowing for adjustments to be made along the way. Hands-on involvement from the Nu Skin team meant that insightful user-driven feedback was constantly available, and the designers worked closely with the construction team to test and fine-tune the design even as construction progressed, without affecting the project timeline.